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Jay Morjaria’s Hovarda Vegan Takeover

January 6 2020 - January 31 2020



If you’re joining the #Veganuary movement this New Year, then you might consider heading down to Soho’s Aegan-style restaurant and bar, Hovarda. This month, the West End restaurant, which typically serves up an eclectic mix of Greek mezze, seafood and Turkish-inspired dishes, is turning vegan from the 6th to the 31st, with the help of renowned vegetarian chef and My Million Pound Menu champion, Jay Morjaria.

The third edition of the restaurant’s successful Lunch Takeover Series, JAE at Hovarda will explore vegetarian cooking and cuisine at its best, serving up a range of flavourful dishes complemented by Morjaria’s expertise – the chef founded London’s first ever meat-free cooking school and has had training in both South Korea and East Asia. His first restaurant, JAE, is currently in development and will feature an array of delicious British and East Asian-inspired and fused dishes.

Introducing an entirely vegan menu to Hovarda, Morjaria will be cooking up a range of inviting sharing plates using seasonal ingredients. Guests can expect the likes of delicious coal roasted leeks with kimchi romesco, roast cauliflower with a vegan XO sauce, a Korean pancake-style brussel sprout pajeon, and a delectable mochi doughnut with cinnamon sugar, pear compote and almond cream. The special lunch menu, in which Morjaria recommends ordering up to four dishes, will give Londoners a taste of what to expect once his restaurant opens to the public.

Jay Morjaria said: ‘I cannot wait to launch JAE at Hovarda in January, teaming up with my old friend Hus Vedat, to give Londoners a taste of what is to come with my forthcoming restaurant JAE. We are looking forward to introducing guests from London and beyond to our vegan food with the flavours the Far East.’


6 – 31 January, 12pm to 3pm.


Hovarda, 36 – 40 Rupert St, London W1D 6DW


Dishes from £4. Book a table at hovarda.london


January 6 2020
January 31 2020
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36 – 40 Rupert St
London, W1D 6DW
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