Messika Unveils Its New Face for 2022, Kendall Jenner

The Parisian fine jewellery brand has chosen supermodel Kendall Jenner as its new ambassador.

Kendall Jenner is the New Face of Messika

When it came to finding a new face for the super-luxe Parisian jewellery brand Messika, Valérie Messika, founder and designer of the label, could think of only one name: Kendall Jenner.

Dubbed as the ‘fashion icon of the decade’ in 2017 by The Daily Front Row, Kendall remains in demand by all the world’s leading fashion houses. The supermodel embodies the Messika woman through her effortless cool, her unrestricted sense of freedom, and her modernity of spirit.

‘I wanted to illustrate a subtle alliance between grace and strength and capture an image of an alpha woman with a mysterious and hypnotic aura; Kendall perfectly embodied that for me,’ explained Valérie of her choice.

Valérie Messika and Kendall Jenner in the south of France

Together, Valérie and Kendall headed to the South of France in summer 2021 to shoot the maison’s new campaign, which was photographed by Chris Colls.

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