Fabrics, Walls & Floors
Exceptional bespoke carpets and rugs

Founded in 2001 by husband and wife Andrew and Natalie Cotgrove, Loomah is at the forefront of the design and supply of traditional and contemporary luxury bespoke carpets and rugs. With over 30 years experience of working with the best artisans and factories in the industry, the couple decided to set up Loomah from their London home with the vision of creating a brand focused on delivering a unique personal design service. Now with a showroom in heart of the King’s Road, Loomah is renowned for its exceptional quality, personalised customer service and going the extra mile to ensure the end product is the ultimate in elegance.


With no set look or style, the focus at Loomah is on creating designs tailored to each client’s individual specifications. The company can supply fitted carpets or loose laid rugs in any size, any shape and any colour – no matter the size or scope of a commission. Whether it is the simple opulence of a luxury silk carpet in a plain, custom-dyed colour or an intricate border that follows the contours of an elaborate staircase, every project is designed to suit the unique requirements of an interior.

Loomah is at the forefront of the design and supply of traditional and contemporary luxury bespoke carpets and rugs

All carpets and rugs are designed by the team in-house and expertly hand tufted to the most exacting standards by highly skilled craftsmen in Thailand. Whether a client has a concept in mind or would like to tap into the expertise of the designers, the team will work closely with them to develop the finished product, ensuring that it harmonises with the overall look and feel of a space.


Loomah’s founders have remained positive throughout the pandemic, using the enforced slow down as an opportunity to work on a new portfolio that presents the best of the company’s extensive archives alongside practical information to help customers navigate the process of designing a bespoke rug. ‘With endless possibilities in colour, material and texture, we understand the process of commissioning a tailor-made design can be overwhelming,’ says Andrew. ‘Loomah has such a diverse range of rugs and carpets, and our new portfolio will showcase both our design and technical capabilities.’

Lockdown also provided the unique opportunity to collaborate with Noor Charchafchi of Celine Interior Design. The result is a collection of six stunning rugs featuring unique repeating patterns in a palette of calming greys and blues. Handmade to order, the collection is available exclusively online from the Celine Interior Design boutique. Loomah also continued working with its clients on commissions throughout. These included a recent installation for interior design practice Callender Howorth to deliver eight hand-tufted rugs for a contemporary country house in Buckinghamshire.

‘After approaching us with concept images, we met with the client for meetings to refine the designs and select the colours and specification for each rug,’ says Andrew. ‘The order was confirmed just before lockdown in March last year but as a small family-run business we are able to adapt quickly to the changing climate and our longstanding relationship with our factory meant we were still able to deliver the order on time.’

Despite the uncertainty faced by many small businesses, Loomah continues to grow, adding a new dimension to the in-house team with the appointment of a dynamic new designer, who will help push the brand forward into 2022 and beyond.

Loomah Bespoke Carpets & Rugs 592 King’s Road, London, SW6 2DX +44 (0)20 7371 9955

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