In its 13th year, The Design Museum’s Design Ventura competition invites school students aged 13-16 to respond to a brief to design a new product that will be sold in the Design Museum Shop inspired by a theme.

This year’s theme is ‘Place’, which has been set by Selasi Setufe MBE.

Selasi Setufe MBE is an architect with an interest in exploring socially responsive approaches to design, architecture and placemaking. She is Co-Founder of Black Females in Architecture, an organisation which advocates for diversity, race and gender equity in Architecture, Design & Construction industries.

Design Ventura Competition 2022/23: Selasi
Selasi Sefute MBE

Revealed today, the video brief for Design Ventura 2022-23 invites students to consider how your environment impacts you and you impact your environment – and design a new product for the Design Museum Shop. This theme encourages an understanding of design beyond product and object, prompting students to consider designed spaces and the built environment. The brief looks for products that improve everyday life by addressing a social, educational or environmental issue and retails for around £15.

Ten shortlisted state school teams will be invited to Deutsche Bank’s London head office to pitch their ideas to a panel of expert judges including Setufe, senior Deutsche Bank employees and the Design Museum’s Head of Commercial, Kirsty West.

Design Ventura Competition 2022/23
2021 winners: Cambourne College with their Prototype Eco Seed

One winning team will be selected to develop their designs with a professional agency before their product is manufactured and sold in the Design Museum Shop. The money raised from the sales of the winning product will go to a charity of the students’ choosing.

The deadline for entries is 23 February 2023. The 10 shortlisted schools will be announced in March 2023, and winners will be revealed at a celebration event in April A two-month display of shortlisted and winning entries at the Design Museum will follow.