Stylish London Pop-Ups & Events Happening This Month
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2 days ago
You won't want to miss any of these fashion and beauty pop-ups
Looking for things to do in the capital this month? If another turn about one of the city’s famous galleries, a jaunt down to a cosy pub or a walk around the park don’t sound too appealing right now, then try indulging in a little retail therapy (with a twist). This month, explore some of the most exciting fashion and beauty pop-ups dotted across London, located in some of buzziest parts of the city. Not sure where to start? We’ve rounded up the top hotspots you can visit now.
What To Do In London This Weekend
Things To Do In London: Fashion & Beauty Pop-Ups
An Evening with Royal Ascot’s Creative Director at Swaine
Royal Ascot-bound this summer? Then you won’t want to miss this exclusive event hosted by Swaine. In preparation for British social season, the brand is prepping its New Bond Street flagship for an evening of race day style.
Swaine’s Military and Ceremonial Studio Manager, Ian Harding, will be joined Royal Ascot Creative Director, Daniel Fletcher, for a conversation exploring Royal Ascot style through the ages, how to wear Swaine this season and even a preview of Daniel’s personal styling for the event. Afterwards, guests will also have the chance to shop Swaine’s collection away from the crowds.
When: Tuesday 20 May 2025, 6.30pm to 8.30pm
Where: 127 New Bond Street, London W1S 1DZ
Bijoux de Mimi’s Maytime Slay Pop-Up
Jewellery label Bijoux de Mimi is celebrating the launch of its first ever ring collection with a London pop-up. Opening weekend tickets have now sold out, but shoppers can still drop in to check out the brand new line (as well as Bijoux de Mimi’s hero staples). The pop-up will round off with a relaxed coffee morning hosted by Love My Human – so, of course, dogs are welcome – with more goodies up for grabs.
When: Saturday 24 May – Sunday 1 June 2025
Where: 322 Kings Road, London SW3 5UH
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‘Eau So British’ By Penhaligon’s
Penhaligon’s is celebrating its 155th anniversary this May with an exclusive one-day exhibition, ‘Eau So British’. Inviting fans to ‘board on a journey through time, scent and craftsmanship’, the exhibition takes an immersive dive into the history of Penhaligon’s – culminating in a visit to the gift shop, where they can browse a curated selection of limited edition products.
When: Saturday 17 May
Where: 3 Hanover Square, London W1S 1HD
The Super Jumble
Looking for your next vintage bargain? This could be the event for you. London’s Mercato Metropolitano is opening the doors to its first ever Super Jumble this June, which promises a huge selection of secondhand finds. Find out everything you need to know about the jumble sale in our event guide here.
When: Saturday 14 June 2025
Where: Mercato Metropolitano (42 Newington Causeway, London SE1 6DR)
The House of ByRo
Need a wardrobe that can keep up with all your plans this social season? This new pop-up from rental hotspot By Rotation will not only match you pace, but give you plenty of options to choose from. Think Jacquemus, Aje, Zimmerman, Chanel, Self-Portrait, 16Arlington and more – all ready to be taken out for a quick spin in town.
When: Until the end of June
Where: 31 Brook Street, Mayfair, London W1K 4HF
Laura Green
If you find yourself wandering through Notting Hill this month, make sure to swing by Laura Green’s seasonal pop-up, which boasts a new selection of the label’s spring/summer lines. Think adaptable separates, versatile resort-wear and new season stand-outs.
When: 6 – 31 May 2025
Where: 83 Ledbury Road, Notting Hill, London W11 2AG
Dinny Hall x La Maison Couture
Online shopping platform La Maison Couture has teamed up with British jeweller Dinny Hall to curate an exclusive edit of fine and fashion jewellery brands. Selected for their commitment to sustainability, responsible craftsmanship and creativity, the edit will be available to peruse and shop at Dinny Hall’s flagship store in Notting Hill.
‘This is a milestone year for both Dinny Hall and La Maison Couture – celebrating 40 years and 10 years respectively – and we couldn’t be more thrilled to collaborate,’ said Tania McNab, founder and CEO of La Maison Couture. ‘It’s a celebration of Dinny’s incredible journey and an opportunity for us to support our brands as they continue to champion sustainability within their craft. Together, we are proud to shine a light on some of the most exciting and responsible jewellery makers shaping the future of the industry.’
When: 30 April – 30 May 2025
Where: 200 Westbourne Grove, London W11 2RH
dinnyhall.com | lamaisoncouture.com
De La Vali’s Summer Store
Craving a summer wardrobe refresh? We’ve got just the ticket. Make your way to the heart of Soho and you’ll find De La Vali’s boutique pop-up, filled with the label’s signature bohemian creations – including its SS25, Pre Fall 25 and bridal lines. The perfect pitstop for a day in the city.
When: Spring/Summer 2025
Where: 36 Marshall Street, London W1F 7EY
Anya’s Dive Shop
Wetsuit? Check. Goggles? Check. Puffer fish-themed drawstring bag? Perhaps not the most conventional, but check. You can find all this and more at Anya’s Dive Shop, a brand new concept store inspired by the small-town coastal dive shops dotted from Florida to Folkestone.
‘Anya’s Dive Shop welcomes everyone from the snorkelling novice to the free-diving fanatic,’ says Anya Hindmarch. ‘Full to the brim with equipment, inflatables and of course the perfect raffia holiday accessories, it makes a visit the perfect place to prep for your trip to the sea.’
You can find out more about the concept store here.
When: 12 April – 1 June 2025
Where: 11 Pont Street, London SW1X 9EH
