What’s Trending In British Luxury News? September 2025
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From Topshop's department store return to Billie Piper stepping up as the face of Russell & Bromley, here's all the luxury news you might have missed this September
Best of British: stay up-to-date with everything happening in homegrown luxury this month. Here’s all the British luxury news for September 2025.
British Luxury News: September 2025
Paul Smith Head To Notting Hill For AW25 Campaign
Carnival might be over for another year, but Notting Hill is still a hub for celebrating creatives – just take Paul Smith, who just launched his new AW25 campaign, backdropped by the London district.
Navigating the Earl of Lonsdale pub, Notting Hill Fish + Meat Shop and the Paul Smith shop at Westbourne House – which the designer opened back in 1998 – the campaign follows the collection’s lead in exploring modern interpretations of (mostly chaotic) Britishness. Think models walking down the street with instruments, lamps and even a giant carrot, as well as the original 1998 Paul Smith x Mini Cooper trundling down the street with a pile of furniture strapped to the roof.
Topshop Returns To The High Street (At Liberty)
Four years since it closed its in-person for (what seemed like) good, Topshop is venturing back into British retail. And, following a high profile runway event in Trafalgar Square, the high street favourite has made its first move back into physical shopping – with a residence at London department store Liberty.
Taking a main space in Liberty’s atrium and Level 2 shopping space, the residency pays homage to Topshop’s musical heritage. The space, decorated to embody a more industrial edge, features fly-postering installations and stacked speaker walls, housing a curated edit of Topshop and Topman’s latest collection.
Amy Powney & Finisterre Launch The Chicest All-Weather Capsule Wardrobe
Rarely do we find clothing that seemingly ‘does it all’ – especially when it comes to navigating the shift from town to country, and vice versa. But this unexpected collaboration could just be what our wardrobe needed. Designed by women for women, the Finisterre x Amy Powney capsule blends technical innovation with versatile style. The result? Wardrobe staples that bridge the gap between city and sea.
‘I have always been inspired by Finisterre and its incredible ethos and commitment to sustainability, with a deep passion for the natural world,’ commented Powney. ‘I wanted to create a collection for women which, from a design perspective, speaks to our many layers and passions.’
‘The collection brings together technical performance with effortless, adaptable design,’ added Finisterre’s Design Manager Rose Savidge, who led the collaboration alongside Powney. ‘It has been created for modern women who move fluidly between urban life and coastal landscapes.’
You can read all about the collaboration (and shop the C&TH team’s favourites) here.
The White Company Overhauls Its Fashion Offering With Fresh AW25 Collection
The White Company is celebrating a pretty big milestone: 30 years in business (and 30 years on the British high street). The brand, which was founded by businesswoman Chrissie Rucker OBE, has been a go-to lifestyle destination for three decades – with its minimalist chic interiors and citrusy home fragrances seducing shoppers all over the UK. (And, with B Corp status firmly under its belt as of 2024, the pull has been almost impossible to ignore.)
And this season offers us even more reasons to visit. In a surprise move, The White Company has given its fashion offering a refresh, with its AW25 collection upholding the new ethos of ‘quietly beautiful clothing.’ Designed around the tenets of luxury, ease and confidence, the new collection is comprised of soft neutrals, tactile fabrics and relaxed styling.
You can read all about the new collection here.
Billie Piper Steps In As The New Face Of Russell & Bromley
Russell & Bromley is back – and in a big way. A hallmark of the British high street, the brand has always been synonymous with premium footwear. But where previous collections may have leant into the hush-hush of quiet luxury, this season is loud and energetic. It’s a fresh take on what makes the brand so special for Brits.
‘We’re not having a revolution, we’re having an evolution,’ Daniel Beardsworth-Shaw, the brand’s new Creative Director, tells C&TH. ‘It’s not that we’re forgetting the past – it’s something that’s going to continually inform us – but I think it’s more about us using it to propel ourselves forward. And for me, it’s about reconfirming that we’re the authority in British fashion footwear. That’s who we are, that’s what we’ve been this whole time.’
And to celebrate the arrival of Russell & Bromley’s AW25 collection (Beardsworth-Shaw’s first with the footwear retailer), the brand has unveiled a brand new campaign – starring British treasure Billie Piper.
We’re delighted to have Billie as part of the Russell & Bromley family. She’s our first VIP face of the brand, but I think we’re also her first fashion brand that she’s led a campaign for, so it’s really exciting that we’ve been able to go on that journey together.
‘This campaign felt like it needed magnitude,’ said Beardsworth-Shaw. ‘It’s such a big moment for us and Billie gives us that little bit extra. The product is fantastic, the campaign is brilliant – and Billie is like the cherry on the cake. She just brings a bit more life and a bit more story to it all. She’s such a great storyteller.’
You can read all about the collection in our interview with Daniel Beardsworth-Shaw here.
