Stylish London Pop-Ups & Events Happening This Month

By Charlie Colville

1 week ago

You won't want to miss any of these fashion and beauty pop-ups


Looking for things to do in the capital this month? If another turn about one of the city’s famous galleries, a jaunt down to a cosy pub or a walk around the park don’t sound too appealing right now, then try indulging in a little retail therapy (with a twist). This month, explore some of the most exciting fashion and beauty pop-ups dotted across London, located in some of buzziest parts of the city. Not sure where to start? We’ve rounded up the top hotspots you can visit now.

What To Do In London This Weekend

Things To Do In London: Fashion & Beauty Pop-Ups

ERDEM’s AW25 Pop-Up at Selfridges

You can step into the world of ERDEM this summer, thanks to the label’s brand new immersive pop-up at Selfridges. Located on the department store’s second floor, the installation explores the inspiration behind ERDEM’s Autumn-Winter collection, created in collaboration with British contemporary artist, Kaye Donachie. Bringing together the artist’s figurative, dreamy painterly style and the brand’s feminine designs, the space features large scale printed panels of Donachie’s work (including reimagined portraits of designer Erdem MoralıoÄźlu’s mother) alongside sculptural displays for jewellery and the new Bloom bag, and rails holding the AW25 collection.

When: Monday 4 August until mid-September 2025

Where: Second Floor Atrium at Selfridges (400 Oxford Street, London W1C 1JS)

Painted portrait of a woman on the wall, with clothing rails in front

(c) Rodrigo Branco

Dior Lucky Pop-Up at Harrods

Luxury label Dior is heading to Harrods this summer to celebrate its new Dior Lucky collection, inspired by the lucky charms collected by brand founder Christian Dior. Dressed in giant houses of cards depicting springtime motifs and charms, the pop-up will house several customisation workshops where visitors can adorn bags. shoes and accessories with lucky symbols (think stars, bees and shamrocks). House heroes, meanwhile, have been reinvented for the occasion – including Lady Dior, which now features a pattern of stars, hearts and clovers, as well as a matching chain. And, on certain days of the week, visitors will encounter a fortune teller and tarot card games, to create the ultimate magical experience.

When: Monday 21 July until Wednesday 27 August 2025

Where: Harrods (87-135 Brompton Road, London SW1X 7XL)

dior.com

Dior Lucky pop-up at Harrods

Diptyque’s Summer Fruit Garden in St. Pancras International Station

It smells like summer over at St. Pancras International. The station is now home to Diptyque’s new pop-up, the Summer Fruit Garden, where a multi-sensory experience invites visitors to explore the label’s fresh and zesty summer line. You can find out more about the pop-up here.

When: Until September 2025

Where: St. Pancras International Station (Diptyque Pop-Up, Site B, The Arcade, Ground Floor, St. Pancras International Station, Euston Road, Kings Cross, London N1C 4QP)

diptyqueparis.com

Box of beauty products with oranges

De La Vali’s Summer Store

Craving a summer wardrobe refresh? We’ve got just the ticket. Make your way to the heart of Soho and you’ll find De La Vali’s boutique pop-up, filled with the label’s signature bohemian creations – including its SS25, Pre Fall 25 and bridal lines. The perfect pitstop for a day in the city.

When: Spring/Summer 2025

Where: 36 Marshall Street, London W1F 7EY

delavali.com

Shop front | fashion pop-ups london

(c) De La Vali