11 Vegan Makeup Brands The C&TH Team Swear By

By Charlie Colville

5 months ago

Plant-based beauty is thriving


Looking to get ahead this Veganuary? The vegan lifestyle isn’t just limited to what you eat, it can also positively change your fashion, beauty and makeup habits, too. Get into the swing of things with our guide to the best vegan makeup brands, loved by the C&TH team.

The Country & Town House Responsible Buyers’ Guide

What Is Vegan Makeup?

Just as you’d expect from a vegan diet, vegan makeup is comprised of beauty items that have been made without using any animal products (like gelatine, cholesterin or collagen) or by-products (such as honey, beeswax or milk).

Are Vegan Products Cruelty Free?

While some people consider the term ‘vegan’ in the beauty industry also refers to products and ingredients that have not been tested on animals, the labels ‘vegan’ and ‘cruelty free’ do not denote the same thing and they have their own sets of criteria when it comes to certification. This means we can’t always assume that vegan makeup products are cruelty free – instead it’s worth checking individual products for the Vegan Society, PETA or Cruelty Free International (Leaping Bunny) logos.

For more information on animal testing in the beauty sphere, see our guide here.

The Best Vegan Makeup Brands & Beauty Buys

Woman wearing makeup applying Glow Hub lip gloss

Featured image: Oleg Ivanov, Unsplash