Bridesmaid Shopping? Here’s Where To Go In London

By Charlie Colville

1 month ago

London is a treasure trove for bridal party dressing


Deep in your wedding planning era? If you’ve found your way here, we’re guessing that the next thing on the list is a finding some beautiful bridesmaid dresses. We’ve done the scouring for you and have narrowed down the best shops and boutiques to browse bridesmaid dresses in London. These bridal party hotspots have something for every wedding theme – bright and colourful, elegant classics, vintage boho – so you can rest assured you’ll have the best dressed set of bridesmaids walking down the aisle.

The Country & Town House Responsible Buyers’Guide

Where To Shop Bridesmaid Dresses In London

Halfpenny London

The home of gorgeous dresses and separates, Halfpenny London is the perfect place to swing by if you’re after designs that are diverse, inclusive and made for every body. ‘My main piece of advice is to prioritise the personality and style of your individual bridesmaids,’ designer Kate Halfpenny told C&TH. ‘And consider having a balance of beauty and the practicality when it comes to their outfits – after all, your bridesmaids will be your go-to for help on your big day.’

No.10 Woburn Walk, Bloomsbury, London WC1H 0JL | halfpennylondon.com

Halfpenny London stores

Maids to Measure

Include the bridesmaids in the decision by booking an appointment at Maids to Measure. A visit to the brand’s Chelsea showroom includes champagne, a personal stylist and access to a collection featuring long, floaty dresses in pastel colours that work for both smart and laidback weddings.

50 Fulham Road, Chelsea, London SW3 6HH | maidstomeasure.com

Needle & Thread

Experts at intricately designed embellished dresses, Needle & Thread is a beautiful option for bridesmaid dresses. They have long gowns and shorter pieces, all ideal for outdoor spring-summer weddings. (Note that the brand is mostly online, but you can also find it in a number of London department stores.)

Address: Displays in Harrods and Selfridges | needleandthread.com

Suzanne Neville

A go-to for weddings that come with all the bells and whistles. Suzanne Neville offers designer evening wear that will have each bridesmaid looking like they’re dressed for the ball of the year (and perhaps they are).

29 Beauchamp Place, Knightsbridge, London SW3 1NJ | suzanneneville.com

RIXO

If you’re looking for a cool and contemporary bridesmaid dress, consider one from RIXO, which boasts a wide range of colourful, smart dresses that are great wardrobe additions (even post-wedding). The brand also has its own rental offering with plenty of bridesmaid-appropriate gowns to choose from.

Multiple locations, see details here | rixo.co.uk

RIXO Kings Road store

Grace Loves Lace

If you’re a fan of Grace Loves Lace, then a visit to its London showroom is the best way to shop its unique designs. The brand’s bridesmaid dresses come in muted tones and are ideal for a more laidback wedding setting.

58-59 Charlotte Road, Hackney, London EC2A 3QT | graceloveslace.com

Galvan London

For the fashionista bridesmaids; Galvan London designs electric luxury eveningwear that are smart, modern and sexy. Just imagine your flock of bridesmaids in powerful red jumpsuits, glittery gowns or even a selection of lime slip dresses – now that’s a great wedding picture.

99 New Bond Street, London W1S 1RS | galvanlondon.com

Galvan London

Eponine London

Eponine London is known for its 50s and 60s-inspired silhouettes and vibrant patterns – making it a perfect fit for anyone with a love for vintage styles. The brand’s studio was recently refurbished, making it a hotspot for bridal parties shopping for both wedding and bridesmaid dresses alike.

33a Adam and Eve Mews, London W8 6UG | eponinelondon.com

Shop interior with dresses and artworks | Bridesmaid Dresses London